A ready BlueStar product catalog along with ecommerce – No Plugins Required

BlueStar is the leading global distributor of solutions-based Digital Identification, Mobility, Point-of-Sale, RFID, Digital Signage, and Security technology solutions.

BlueStar works exclusively with VARs. If you are an existing VAR or a new business looking to sell BlueStar solutions, VARStreet offers you a complete automation tool to succeed.

Aggregated Product Catalog

1 Million+ SKUs from BlueStar fully mapped into VARStreet along with rich content.

200+ brands across 20+ categories and 270+ sub-categories direct from the BlueStar catalog.

Our XML integration with BlueStar gives you real-time price and inventory updates.

No plugins required – start selling products from the BlueStar catalog in less than 1 week with VARStreet.

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The Best Ecommerce Platform for VARs

Ecommerce Platform for VARs

VARStreet’s ecommerce platform is built keeping the demands of a B2B and a B2C reseller first.

VARStreet automates all your key business processes which gives you ample time to focus on marketing your business and customer acquisition.

The advantage VARStreet has, is in its aggregated catalog which is integrated with the catalogs of 40+ IT distributors in the US and Canada, like Tech Data, Ingram Micro etc.

Get started with VARStreet Ecommerce in just 3 steps

Product Demo

Connect with VARStreet’s BlueStar specialist for a quick demo.

Ecommerce Setup

Buy the VARStreet product and we will build your ecommerce portal in less than 1 week.

Start Earning

You are all set – sell BlueStar products and start making money.

Get Product Demo

A multi-channel approach to marketing, selling, and serving customers!

Give your customers an omnichannel experience. Sell your products on multiple sales channels like Amazon, Best Buy, eBay, etc.

Tap into the largest audiences in the world by selling on social media channels like Facebook Store, Instagram Store, etc.

Add a ‘Buy Button’ to existing website or blog and start selling.

Easy integrations with MailChimp, Reach Mail, etc.

Omnichannel Marketing

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Simplify and quicken your business processes with VARStreet

A confirmed order on your ecommerce store will automatically create a purchase order with BlueStar.

Your customers receive tracking info and all other details like order status and serial numbers are pulled into VARStreet.

Save time and the hassle by dropshipping the BlueStar product catalog.

Order Management

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Modern and user-friendly templates.

You can select from our wide range of ready templates or request a custom branded ecommerce store.

It is easy to create your store with our pre built widgets, DIY or we can do it for you!

Custom Templates

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Start Dropshipping with VARStreet Today

Do you currently drop ship Bluestar products? If yes, take your existing services a notch above with VARStreet.

VARStreet’s direct distributor integration gives you access to the BlueStar distributor catalog in your VARStreet ecommerce store.

Fulfil orders placed on your store by conveniently creating purchase orders with BlueStar through the VARStreet application.

Yes, it is that easy. Let VARStreet automate key processes and save you time to sell more.

We value our customers and walk that extra mile


No technical knowledge? No problem! Out team will set up your ecommerce store for you and have everything up and running in a few days.

Constant Support

From your first sale to full scale, our customer support team will be available to you every step of the way.

Great Value

Pay less, get more! More value for your money, more satisfaction and a lot more support than other popular ecommerce stores.

VARStreet is a Lot More Than Just Ecommerce

VARStreet’s ecommerce platform is built specifically to suit the business requirements of an IT VAR in both the B2B and B2C sectors.

VARStreet Usage Statistics

$8 Billion+

in transactions


VAR users


VARs supported

See what our Customers Say

“VARStreet has been wonderful. It is a critical business application for our company and has helped our internal sales teams process orders more efficiently. It has streamlined the time it takes to quote a customer, to processing their orders from sales orders to purchase orders. The VARStreet development team has also been great. They are always available to respond to our questions or concerns. The turn-around time to help us resolve any technical issues with our orders is always very fast. We receive help quickly and effectively which is very important for UDT. Our company knows that VARStreet is a partner we can count on. We look forward to further growth alongside a fantastic e-commerce platform. “

Jenny Ortiz

United Data Technologies

“I have been using your quoting system for over one year and find it to be reliable easy to use and fast acting. The quotes are very corporate looking and my clients have commented on the look of the quote. I also like the way the reports look when tracking my sales results. Whenever I have a question on how to do something I E-Mail VARStreet and my questions are answered quickly and accurately….I recommend using VARStreet for any sales organization.”

Joe Sciacca

Corsica Technologies

“VARStreet is an excellent partner in helping Emtec manage our evolving procurement marketplace. We have teamed with VARStreet to integrate to our back office systems while using VARStreet as our UI. We have Co-developed workflows adapted to our sales and customer requirements that have enabled our sales tools to work the way our customers and sales associates work. The attention to detail from their Customer Care team is EXCELLENT.”

Michael Hubbs


“VARStreet has allowed us to streamline and simplify our sales, quoting, and purchasing process. We have cut our quoting and procurement time by almost 50 percent!”

David B. Rounds

uptimeLV, Inc.

“For 18 months, I have assisted in the implementation and use of the VARStreet software at a Client’s location. It has proven to be a vital link to a large database, allowing the client to offer multiple products through its own branded website. VARStreet has been very communicative, with great post-implementation service. I consider this to be a very cost-effective and sophisticated B2B internet solution.”

Kirby Mills

Pilot Rock Investments, LLC

“After using two other platforms that were nothing but headaches and having to enter data two or three times in multiple systems we came across VARStreet. VARStreet has played a big role in helping us grow by over 50% this year. VARStreet saves time for every member of our staff. Our sales people can easily source and quote products, Purchasing can easily see real cost and availability with the ability to place orders with a few clicks and Accounting loves that all our data is synced over electronically. The easy to use software gives us real time accurate data from many of our distributors and we no longer have to waste time managing our catalog. Our data has the ability to be not only synced over on the accounting side but over to our CRM as well. VARStreet has always been helpful and fast to resolve any issues. Their development team is always more than willing to accommodate us with our many request for customizations.”

Collin Mitchell

Monster Technology

VARStreet is Your ONE STOP SHOP Solution

Starting an ecommerce business was never this easy!
Dropship products from the Bluestar catalog in a few easy steps. How?
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Let’s get you started on your ecommerce journey with VARStreet.

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